Archive | December, 2010

What’s Coming Up.

30 Dec

Here are some events coming up in the near future at Highroller


Thursday 20th – Bike Maintenance Class:  Learn how to efficiently maintain your bike and do basic repairs. This class will focus on the how tos of flat changes, derailleur adjustment, headset adjustment, and answer any other maintenance related questions.

Sunday January 30 – White Rock 100: “The hardest day you will ever have on a bike” 100miles 10K ish feet of climbing 80% dirt roads. We are bringing back this classic ride after a couple of years. This is not and “organized” ride. You will need to be an experienced rider with the mental fortitude to suffer. We will have one opportunity on the ride to refuel with water and food. Cross bikes work the best, mountain bikes are also OK. Branton has done the whole route on a road bike, but does not recommend it.


Sunday February 20th -Mini tour de ‘ville- A sampling of some of Fayetteville’s mountain biking trails. Our plan is to ride in one fell swoop several trails in the Fayetteville area. Starting early in the morning and finishing in the afternoon in order to have time to eat drink and be merry.

Dennis' trail

Dennis' Trail

Tuesday February 8th – Bike Maintenance  Class: Learn how to efficiently maintain your bike and do basic repairs. This class will focus on the how tos of flat changes, derailleur adjustment, headset adjustment, and answer any other maintenance related questions.


Saturday March 19th -Board game social: We have uncovered and ancient cycling board game we will have a night of hanging out and pretending to ride.  We will also use this as a forum to relate the experiences of the riders who went to Rouge Roubaix the previous weekend.

Winning was never this easy.


Friday April 1st -April Fools Day Dirt Road Night Ride:  a chill relaxing ride through some roads you may have never considered riding before. Lights required front and rear! Ride any type of bike you feel comfortable riding.

For More information on any of the events listed above contact the Highroller 479-442-9311 or .

Also visit our facebook page


Is it that time again?

14 Dec

You may think i am talking about Christmas. Well, not really. This time of year is great for spreading holiday cheer and drinking egg nog, but it also signals for me the clear change in mental states that I need to get ready for building base miles for next year.

I am not one of the uber racer types that monitor my calories and cant think about riding without my power meter or heart rate monitor.  I don’t put that much emphasis on it. I do however like riding with friends at pretty fast speed and don’t like to be the one slowing down the group.  So with that in mind I like to start thinking this time of year about some of the long slow rides, deep into the country, that I will be doing in January and February.

People always talk about this century ride or that race; describing it as “epic” or “hardcore”. Yes, these big ring tales are entertaining and have their place, but the rides that really get down to the heart of why I ride are the ones that no one knows about. They happen, like a tree falling in the forest when no one is around. These rides border on the spiritual, they create in me a new fire for riding and vigor to help others find their own love of the sport. Some of these rides are the same ones that we do during the summer. Others are crazy mixes of dirt roads, pavement, bike path, and ultimately the back of some guys creeper van when you can’t make it back before dark and you forgot all your lights.

Over the years there have been some that have organized some types of these rides in out area. The White Rock 100 is a great example. I love that event because it is so painful and so beautiful that at the end there is no need to talk about who won, who crashed, who got lost, or how epic it was. Anyone that finishes it knows what the experience was and loves it for the fact that just a nod and a wave to your fellow rider at the end of it all suffice to say all that words could hope for.

Some people have a hard time finding these routes on their own and each year there are more and more “organized” events happening. Here are a few that seemed cool on the internet.

The Dirty Kanza 200 200 miles ‘nuf said.

Rouge Roubaix A popular event among some of this area’s road racers

Southern Cross A longer distance cyclocross event.

If you have interest in this type of riding then contact us at the shop. We can hook you up with some good ideas.

Thanks for reading


State Champs XCross Report.

6 Dec

The 2010 Cyclocross season is basically over. This past weekend was the State Championship Race. It was held at Burns Park in LR, and Ryan Johnson and crew put together the best course of the whole season. The day was COLD. Starting out in the high 20s. By race time it had warmed up enough to make me wonder if I should go sans leg warmers and use some embrocation or just leave the legs covered. I opted to leave them covered.

Jonathan and Branton's Medals

The course ” incorporated part of the single track mountain bike trail.  There was a fairly long section on pavement that was down hill and fast (20-25 mph).  This led into a nautilus shell type spiral that was very difficult to negotiate. There were three barriers which included a one set of three downed trees (6-8 inches in diameter) that were spaced along an uphill section.” -Dan Greisse. There was also a killer berm with a nasty kicker that could not be ridden at high speed.  The final set of barriers before the finish consisted of the plastic barricades  you see on playgrounds that keep the mulch inside for the kiddies to play on. It was cool because the majority of the barriers could be jumped over if you had the skill. All the nights of Microcross practice came in handy. They made the the berm and the death spiral a little easier to negotiate because we had seen them before.

There was a big turnout in the B race. Which proved disastrous in the death spiral. A big pile up on the first lap caused quite a gap to develop between the leaders and everyone else.  Our team mate Nathan got caught up behind the pile up and had to work his way back up through the group to eventually take 3rd place in the 4 race.

Jonathan and I lined up for the A race at 11am and the temp was still in the low thirties.  After my warm up and the memory of Hip-hop beats pounding through my head the start didn’t seem too bad. I had OK position behind Jonathan going through the first few laps. Larry on the Meech was with me and seemed intent on dropping me. He didn’t seem to want to work together too much. So, I decided to just sit on his wheel. Eventually, my team mate Scott caught us. He seemed to be moving well and I went with him. Our pace eventually dropped Larry.

We were riding well and after a few laps I told Scott to let me lead for a few laps. We continued until i decided the course was not hard enough for Scott and turned myself into a mobile barrier on the single track section. My tubular rolled off and I had to re seat it before continuing. I think Scott waited for me because I caught him on the next road section. Sarah (team Snapple Cheerleader) told me we were keeping pace with Jonathan.  Unfortunately, over the remaining laps we were not able to bring him back. Jonathan won third overall and got a Bronze medal.

Going into the last lap Scott and I were still together.  I was feeling good and had been consistently bunny hopping the barriers to gain ground on him. My plan was to attack on the last barrier section and hope he couldn’t catch me on the pavement section to the finish. Alas, my plan was flawed. I had not anticipated going into “Barrier mode” again on the lead up to the barriers.

As I dusted myself off I saw Scott riding away, and with him my dreams of an Arkansas State Champs Jersey. I was happy for Scott though he brought home the Cat3 State Championship Jersey for team Snapple. He has had a great year, and it gives me something to work toward next year. Thanks to all the people who came out and raced or watched. Big props to Snapple and all team Snapple members.

Thanks for reading.

Branton Moore

2010 Cross Season Conclusion

Why Should Kid’s Bikes Be Inferior

3 Dec

Remember your first bike? Chances are that you do. Fond memories of the freedom you felt after those first few pedal strokes under your own power unencumbered by the world as you knew it.

We have a full selection of bikes for Christmas

This time of year as many kids ask for bikes from Santa we see a good number of shoppers looking at kid bikes. Here at Highroller we know that the most important bikes we sell  are the kid bikes. These riders are truly our future customers. We know that without them we can only stay around as long as our current customer base is active. We strive to provide the best service and product that we can, in order to keep these young riders happy and interested.

Some of the bikes we provided for the Washington County Schools

So many times we encounter the issue of price when parents consider a kid bike purchase. Of course this is an important consideration, but in the bigger picture of the experience that the bike will provide the price is a very small obstacle. Some of the reasons for spending the extra money on the bike from a bike shop are durability, weight, and rider experience.  These are the same qualities that we taut in the high quality adult bikes we sell.

Kid bikes are subjected to some of the greater abuse levels that our mechanics see. Because of this it is important that the durability of a bike shop kid bike is much longer than the department store brands. This higher level of durability is achieved through the use of better manufacturing and materials. Very often we see a bike start with the first child in the family and continue to be passed on to future brothers and sisters.

The weight of the bike is just as important in a kid bike as in and adult bike. Think about how a light bike accelerates under you and gives you the feeling that you can ride. Children are sensitive to that sensation too and will always prefer a light bike to one that is heavy and cumbersome.  All our high quality kid bikes use lightweight aluminum tubing for the frame and many also use alloy rims.

The experience that the bike provides the rider is part of the joy of riding. It is influenced by many factors. Price is generally not something we hear a complaint about after the purchase of the bike. In fact we hear time after time from parents that have invested in a good bike for their kids that they would do it again because their children love the bike so much. It is no fun to always have to fix something. Especially a bike. You want to jump on and ride. Unfortunately department store bikes are cheap in price and in quality. We see a constant stream of them in for repair, but hardly ever need to tune up the high quality kid bikes we sell. It is also important that the bike fits well. We have a size to fit any size child and there are a variety of adjustments on each model to accommodate the rider.

Merry Christmas.  We hope to see you in the shop soon.